ThiagoMaiolle

art director /// ux designer

APAMH of são paulo /// donate is easier

Do you think donating income tax is complicated?

Everyone would donate part of their income tax to a charity. But why don’t they? Many think that donating is too complicated.

To demonstrate that it’s easier than we imagine, we created the campaign ‘Have you done anything more complicated?’ to show that we do much more complicated things than donating.

APAMH of São Paulo – Association of Parents and Friends of the Mentally Handicapped, one of the largest organisations that care for people with disabilities, strives to empower in Brazil.